Discounts for Serpentine Members Who Run
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Foot Factor
3 Gower Street |
Foot Factor is a medical sports unit specialising in feet and foot related injuries, and the making of orthotic footbeds. They make the assessment and the orthotics personally in the time of your appointment. Appointments last ~1.5hour after which you can run away with the orthotics. Recommendations from Serpentine members. 10% off for Serpentine members on presentation of your Serpentine membership card. |
Lanson Running
34 High Street |
Lanson Running stock a full range of running shoes, clothing, accessories, and gadgets. They offer a free physio endorsed shoe fitting service in a friendly but professional environment. They are a Premium Newton Dealer, a certified Asics Running Expert and stock a good range of minimalist shoes. Visit their website to see the full range or to order online – it’s free and normally next day delivery on everything. Serpentine members are eligible for a 10% in-store Loyalty Card discount (on non-sale items) when they present their membership card |
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London City Runner
10 Ludgate Broadway |
Near St Paul's Cathedral and City Thameslink. Good selection of shoes and technical running gear. Discount of 10% for Serpentine members on presentation of membership card. |
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Profeet
867 Fulham Road |
Profeet are a highly qualified and friendly group of athletes, they measure your feet dynamically, using video imaging and an advanced version of Footscan. They will identify your exact foot type, motion, and themost appropriate shoe. A running specific insole is then moulded to your foot which replaces the manufacturer's version. The analysis will also identify other biomechanical dysfunction issues. Profeet, bringing the science of the sports lab to the high street. Comfort Guarantee and 10% off with your Serpentine card. |
Proviz |
Proviz |
Proviz sell some excellent high visibility clothing and accessories for running, cycling and for children. Discount of 10% discount for Serpentine members (in addition to any other discounts they are offering) when you use the Serpentine code (You must be logged-in to see the code) at checkout. |
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Run and Become
42 Palmer Street |
A small, family-run shop on this pedestrian alley near Victoria. Good advice on running shoes, and a selection of other accessories. Probably the most patient staff, willing to help anyone from beginners to experienced athletes. Discount of 10% for Serpentine members on presentation of membership card (not valid on sale priced goods). |
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RunBreeze |
RunBreeze was set up by two Serpies and offers fellow runners value running products using quality fabrics and designed for comfort to aid effortless movement. We are proud to say that our technical socks have gained great reviews in the running press. 20% discount for Serpentine members online using code (You must be logged-in to see the code). Free P&P on all orders over £10. |
Runners Need
London stores currently in: Camden, Check the website for addresses |
Offers a wide range of shoes, apparel and accessories and friendly custoner service. Free video gait analysis using the latest Dartfish software is offered with every shoe purchase, which enables the experienced staff to assess in slow motion video replay how your feet respond whilst testing different shoes. Discount of 10% for Serpentine members on presentation of membership card. |
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Running Shoes London
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What started as Apex Sports, a specialist running shop in Paddington, is now an online store. |
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Sharman Ultra Coachingsharmanultracoaching.blogspot.com
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Ian provides one-on-one coaching for endurance runners based anywhere in the world, whether you're new to marathons/ultras or want to improve from your existing level of fitness. This is through one-on-one coaching with a training plan based on initial discussions and questions, and regular communication with Ian via Skype and email. The plan can be altered at any time to change your focus or goals. 5% discount to all Serpies (on top of the block booking discounts offered). |
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Sheactive |
Sheactive are the UK's first one-stop shop for women's sports bras, sportswear, active wear and outdoor clothing. They aim to stock a varied range of sportswear for every type of female athlete, whether you are running a marathon, training with a local sports team, or have a passion for pilates. Or 10% off at the Sheactive website when you use the Serpentine code (You must be logged-in to see the code). |
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Suka Sport
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Suka Sport is based on Beak Street, 2 minutes walk from Picadilly Circus & Oxford Circus. We offer a full range of run, cycle and triathlon clothing, including trainers and accessories. Additional services are gait analysis, yoga classes & nutrition. 10% off for Serpentine members on presentation of membership card. |
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Sweatshop
33 Broad Street |
Founded by Chris Brasher, who also founded the London Marathon. Has the largest choice of running shoes in London in its Teddington store, including adidas footscan and in-store treadmill. London stores currently in Clapham, Covent Garden, Fulham, Holloway Road, Stratford, North Finchley and the City. Also located in Harrods. Prides itself on customer service. Offers 10% discount to Serpentine members (except Harrods) on presentation of membership card. |
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Thoosa |
Thoosa is a specialist on-line clothing brand for women runners. It’s performance kit with the elusive quality of being stylish. Designed by a fellow running lady, Thoosa is a small and friendly brand and their kit comes with a very high recommendation from Serpie Catherine Wilding. Each year they have a stand at the London Marathon Expo and so be sure to pay them a visit. 15% off and free delivery for Serpies. Just add the code (You must be logged-in to see the code) at the online checkout. |
UKGear |
At UK Gear we build our performance footwear to be tough! That's why we develop our products in association with some of the most physically demanding people on the planet, the British Army Physical Training Corps. Serpentine members receive a 20% discount when using the code (You must be logged-in to see the code). |
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Yew Clothing |
Yew Clothing make sports and outdoors clothing using sustainable materials. Technical tops, base layers and fleeces are made from recycled materials but designed to perform. Yew was co-founded by a Serpie and lots of members have helped with product development. 15% discount for Serpentine members using code (You must be logged-in to see the code). |









